GOOD Business Blog
Latest thoughts, ideas, and news!
Why Local Banking is a GOOD Business Practice
When you're running a business, choosing a bank might seem like a simple operational decision. However, for companies committed to being a force for good, selecting a local bank or credit union over a national banking giant can create ripple effects that strengthen...
Small Changes, Big Impact
"My business is too small to make a difference." I hear this often from women business owners when discussing environmental practices. Whether you're running a home-based consulting firm, a local retail shop, or a small service business, it's easy to think your...
Dual Goals: Profit and Purpose
Curious about the dual goals of purpose-driven businesses and how they differ from traditional "old school" business models? Let's explore! In the landscape of modern business, a new paradigm is emerging that challenges the long-held belief that a company's sole...
The Ripple Effect: Beyond the Bottom Line
The impact of a purpose-driven business' dual-goal approach extends far beyond the company's balance sheet. Purpose-driven businesses often find that their commitment to a broader mission creates positive ripple effects throughout their operations and stakeholder...
New eBook by Sue Hyatt: Giving Guide for Solopreneurs
Click Here to Get Your FREE Copy I often hear the comment - I'm too small to make a difference - I'm 'only' a solopreneur or single shingle. So I put together this free 20-page ebook to inspire solopreneurs to not wait - but start their involvement with nonprofit...
2024 Social Impact Plan
Did you get your New Year's Resolutions set for your company's 2024 community involvement? Did you set specific goals? Did you develop a written action plan with goals, tasks, and responsibilities clearly defined? If you did not do a plan yet, it is definitely not...
End of the Year Review
As 2023 comes to a close, it is valuable to conduct an end of year review of your company’s philanthropy and community involvement efforts over the past 12 months. This allows you to quantify and evaluate the progress and social impact made, recognize what initiatives...
Greenwashing versus Goodwashing?
People often use the term "greenwashing" to cover all misleading claims a company makes to about their commitment and/or actions related to social and environmental responsibility. Because of my background in designing and measuring the impact of social impact...
When to Start Your Company’s Social Impact Initiatives
“I think getting involved with nonprofits is like working out. It’s always hard to go that first time, but once you get started and begin to feel the benefits of regular participation, you can’t imagine how you lived without it. I hear very often: ‘I’m too busy to...